The Brief
OptiExperts | Shopify Plus Agency partnered with Amyla Cosmetics, a haircare brand designed for textured hair, backed by real-customer results and a money-back guarantee. We supported the brand via our OptiExperts Membership, delivering ongoing Shopify customization and Speed optimization to keep the storefront stable, fast, and conversion-ready. Alongside performance improvements, we applied CRO-led UX refinements to key buying paths strengthening PDP clarity, mobile CTA usability, and trust placement so shoppers move from intent to purchase with less friction. As an award-winning Shopify-focused agency specialising in speed engineering and conversion rate optimization, we helped Amyla’s store load faster, convert higher, and support scalable growth.
Industry
Cosmetics
Project
Optiexperts Membership
Technology
Shopify Store Maintenance
Shopify Web Development
Shopify Speed Optimization
Website
www.amylacosmetics.com
Some of our work that we are pretty damn proud of . . .
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